Marketplace & E-commerce

Marketplace platform B2C & B2B

What is a Marketplace Platform?

Marketplace Platforms enable secure online transactions between buyers and sellers of various goods. They are strategic tools at the operational level that power profits in multichannel retail.

  • Leverage the brand, know-how and audience
  • Facilitate eCommerce without stock, warehousing and logistics
  • Support an extensive catalogue of products and services
  • Secure financial transactions
  • Drive exceptional customer experience

What is a Marketplace Platform?

Marketplace Platforms enable secure online transactions between buyers and sellers of various goods. They are strategic tools at the operational level that power profits in multichannel retail.

  • Leverage the brand, know-how and audience
  • Facilitate eCommerce without stock, warehousing and logistics
  • Support an extensive catalogue of products and services
  • Secure financial transactions
  • Drive exceptional customer experience

Why launch a Marketplace?

Lower operational costs

Without costly and time-intensive overheads

  • Less invoicing
  • Reduced customer care responsibilities
  • Simplified accounting

Less capital investment

Without compromising the inventory

  • No stock, no logistics
  • Flexible inventory
  • Risk-free test products

Better financial results

Through incremental revenue and margin

  • Targeting an existing database
  • Revenue from commission
  • Higher profitability than eCommerce

Improved business metrics

With increased customer loyalty and brand awareness

  • Frequent purchases
  • Higher spend per purchase
  • More repeat sales
Marketplace B2C

B2C : More products, more data, more sales

Marketplace Platforms bring exponential increases in product portfolios that cannot be matched by simple drop shipping, generate more data for personalisation engines and drive omnichannel strategies.

Expanded inventory

  • Quickly expand your portfolio of products, avoiding inventory and overhead costs
  • Efficiently onboard thousands of new sellers
  • Package complementary products and services together

Faster customer acquisition

  • Improve SEO and increase website traffic organically, leasing to long-lasting results
  • Avoid missed and lost sales opportunities
  • Expand into new products and categories

Increased customer loyalty

  • Optimise and improve customer journey across all channels
  • Enable more flexibility for customers with online or click-and-collect purchases
  • Make better recommendations with data from the Marketplace
Marketplace B2B

B2B : Purchasing simplified without channel conflict

Marketplace Platforms for B2B can ignite digital retail transformation and lead to higher customer satisfaction than ever.

Marketplaces

For distributors

  • Mirakl Hub : integrate subsidiary and division catalogues into one, central Marketplace Platform.
  • B2C shopping : exceed customer expectations in digital shopping through a modern solution
  • Maximum sales : empower customers to find what they need with 100% visibility over the inventory
Marketplaces

For manufacturers

  • Increase control : gain more control over the inventory, sales process and customer journey.
  • Garner insights : invaluable, timely and detailed insights for manufactures and distributors alike.
  • Increase conversion : a better online environment leads to increased conversion and sales.
Axia Digital

Request a demo

  • Marketplace platform B2C & B2B

    The new era of E-commerce

  • Project Management

    Marketplace strategy, launch and support

  • E-commerce implementation

    Scale your store by using Magento

  • Products Information Management

    Manage large quantities of diverse product information

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